Social Share Card (OG)
When you share a quiz link to platforms like WeChat, X/Weibo, or Slack, the platform automatically fetches the social share card (Open Graph info) to generate a preview. Customizing this card noticeably improves click-through.
What you can customize
- Title: The main heading shown on the card.
- Description: A short note below the title.
- Preview image: The card's image. If you don't upload one, an automatically generated brand card is used, so previews are never blank.
How to set it
In the target quiz, open Share → Social card / OG, fill in the title and description, upload a preview image, and save.
Tips
- Keep the title concise and compelling, conveying the quiz's topic and value.
- Add a call to action in the description (e.g. "Find out your … in 3 minutes").
- Make the preview image's aspect ratio and clarity suitable for major platforms.
Some platforms cache the fetched card. If the preview doesn't change after an update, it's usually caching — try again later or refresh with the platform's debugging tool.
Embed
Embed a quiz directly into your own site so visitors answer without leaving the page: the available embed modes, the code each one generates, and which mode suits which kind of page.
UTM Source Tracking
UTM source tracking labels where each response came from so you can compare channels. What the parameters mean, how to build a tagged link per channel, and where the numbers show up.